How do I stand out?
Why am I getting engagement but no calls?
How do I target the right customers?
Too many small businesses are missing out on their target audience because they aren't marketing to them directly.
My job is help you define your audience and craft the best way to show them that your business meets their needs, fixes their problems, and delivers what they want.
Hi, I'm Colin. I'm an American living and working in Japan. I've been an English teacher for 12 years, and a freelance writer and editor for 7 years alongside that. I have three cats, a lot of plants, and far too many crafting projects I'm in the middle of finishing. I excel at research, strategic analyzing, and explaining. And I love helping other business owners build their own success.
Build your business with:
Clarity
Eliminate confusion
about what you're selling
and how to buy.
Edge
Showcase exactly
what separates you
from the pack.
Authenticity
Craft a brand voice
that's memorable and
recognizably you.
Conviction
Infuse confidence in
the quality of your
products and services.
Results
Measure success in
sales, not traffic.
